Udana Consulting

The real reasons cash stays tight in a business are almost never the obvious ones. It’s not costs, tax, or late payers – everyone has those. The real causes sit deeper, and they’re rarely talked about honestly.

Udana Consulting works with established, owner-led businesses turning over £2–£10M, where the owner still carries the financial thinking alone. We find what’s really driving the cash position – in the numbers, in the business model, and in the decisions that keep not getting made – and we stay long enough to see those decisions through.

The firm is led by Sarbjit Hear FCCA – a qualified accountant with over 25 years in finance across British Airways, Mars and the inside of owner-led businesses under real pressure: cash crises, funding rounds, restructuring and changes of leadership. Financial rigour and human depth, in one person. Much of the firm’s work is with women leading their own businesses, and the leadership teams around them.

Start with a Clarity Conversation — complimentary, structured and completely confidential:
https://calendly.com/sarbjit/clarity-conversation

Open to conversations with accountants, lawyers and advisors who work with owner-led businesses and value a trusted referral partner.