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Setting Goals keeps Outside Ideas on track

Setting goals is something that TVCC member Peter Mols helps his clients with on a very regular basis, and he’s delighted to be very close to reaching four big milestones for his business, as a result.  

In December 2020, Peter who runs business & life coaching firm Outside Ideas decided to set goals for growth, after slow development in the pandemic. As April 2021 begins, following his own advice has led to new clients, a new website, a new team member and new services.

“I decided early on in lockdown one, that my priority needed to be my existing clients,” explains Outside Ideas Founder Peter Mols. “It was important to focus my energies on them, rather than spreading myself thin looking for new business”.

This focus worked, and as we approach the end of the third national lockdown, Peter’s still working with six of eight clients that he had at the start of 2020. “The best thing is that they’re all growing,” he says “Literally every client is in a great position as we emerge from lockdown.  For me this is a true measure of the success of working on your own goals and having the focus, where it really counts, for your business.” 

“Pete has transformed my business over the past year” says Jon Walter – Business owner Twenty Eighty Online. 

“Pete is more than a Coach, he is my cheerleading, butt kicking wingman. I, my business and my bottom line thank you Pete!”, says Sara Southey – Business owner The Southey Way.

Knowing it was time to grow, Peter set some goals, using his 90-day planning process for the start of 2021.  His goals were to welcome three new clients, grow newsletter subscribers by 30% to 340, launch an improved website and run six Networking In events with at least 45 people, each time.  His activity has led to two new clients, sharing his newsletter to 336 people, a new website launched Monday 29 March and six Networking In events all with over 45 attendees and the best attracting almost 60 businesses.

“Setting goals is so important in business and life,” adds Peter. “They give us focus and clarity about the things we need to achieve. It’s something that every large business does, but scant small businesses find the time to focus on this vital task. Even if you fall slightly short, (as I might) it’s likely that you’ll be much further ahead than if you leave your activity to chance.” 

Visit for details of how Peter helps his clients plan to create better businesses, so they can spend more time with their families.

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Sarah Irving

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