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Generate UK wins Momentum Award at 2022 Oro Brilliance Awards EU Edition

Generate UK are delighted to announce that they have won the Momentum Award at the 2022 Oro Brilliance Awards EU Edition.

Following the highly anticipated launch of the award series in 2021, this year’s award continues the celebration of the most creative and effective deployments of Oro’s digital commerce solutions, as well as the partnerships and collaborations that unlocked value for B2B merchants and their customers over the past year.

The 2022 Oro Brilliance Awards also coincides with Oro’s 10th anniversary, cementing the company’s position as a pacesetter and category definer for global B2X digital commerce, having just been named a Visionary in the 2022 Gartner Magic Quadrant.

The EU winners were recognized at the recent 2022 OroVibe event in Paris, an annual gathering of Oro’s rapidly expanding ecosystem of partners and customers across the European continent.

Generate UK was honoured with the Momentum Award, which recognises the partners that brokered the largest number of business adoptions of Oro’s suite of B2B eCommerce products, by clearly understanding, articulating, and selling the benefits of Oro’s B2B-first solutions to our customers. 

“Despite the geopolitical challenges facing the European market, our amazing roster of solution partners have continued to demonstrate resilience and adaptability by answering brands’ evolving needs for digital commerce transformation,” said Yoav Kutner, CEO and co-founder of Oro.

“It was truly a pleasure to connect with our European partners face to face at OroVibe Paris and celebrate their success in creating the most comprehensive, scalable, and flexible solutions for today’s B2B businesses. Looking forward to the North American award edition next year.”

Alex Lambert, Managing Director of Generate UK commented “In the UK, the B2B eCommerce industry has only gone from strength to strength in recent years. To be recognised by Oro Inc. for our contribution to this growth is a genuine honour. We are excited to continue our journey in supporting manufacturers, distributors and enterprises in their B2B digital transformation alongside our partners at Oro, Inc.”

About Oro, Inc.

Oro, Inc. offers a suite of open-source commerce applications: OroPlatform, OroCRM, OroMarketplace, and OroCommerce, the only open-source eCommerce platform purpose-built for B2B companies.

Oro’s founders previously founded Magento and have deep experience in the eCommerce industry. They include Yoav Kutner, CEO; Dima Soroka, Chief Technology Officer; and Roy Rubin, director of Oro’s advisory board. Learn more about OroCommerce here.



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