Oxford Business Breakfast

Topic: Recruit Well, Boost Sales.

Speaker: Andrew Smith, Managing Director, Auricas


The cost of recruiting a sales person, who fails to pass probation, is estimated at £50,000 whilst the sales revenue for a successful sales person could generate an estimated £250,000+ per year, highlighting the importance of attracting, recruiting and retaining good sales people.

Based on 35 years of research into best and worst sales/sales recruitment practice, this short seminar will provide a few insights from the 30+ reasons identified as to why sales people fail and how organisations can start to significantly increase their chance of recruiting and retaining a good sales person.

Topics that will be covered include:

  • Importance of being a strong sales manager
  • How to ensure the sales team hits targets
  • Process of recruiting good sales people
  • Why good sales people leave and what to do about it


The Oxford Business Breakfasts are designed to give you insights and informed opinions on topics that can impact your business, as well as great opportunities for networking with other local organisations. These events will provide you with a closer look at ’bigger-picture’ subjects, as well as giving the SME sector regular skills and knowledge updates from a range of speakers, generously prepared to share their experience with us. The breakfasts will also be a focus for our regular local and sector campaign activity throughout 2017.



07:30 – Arrival and registration
08:00 – Breakfast
08:30 – Welcome and Introduction
08:30 – Speaker presentation followed by Q&A
09:00 – Announcements
09:15 – Networking
09:30 – Event close


Auricas Logo


Bookings for this event close on Monday 16th October at 12pm.

We will always endeavour to take bookings after this, but cannot guarantee the availability of places, or your inclusion on our guest lists. If you need to book after this time, please contact our Customer Services team on 01753 870500.

For more information, please see our terms & conditions.

Event Details

  • Date:
  • Times:
  • Venue:
    De Vere Oxford Thames Hotel, Henley Road Sandford on Thames, OXFORD, Oxfordshire, OX4 4GX
  • Pricing Member:
      £20.00 + £4.00 VAT
    = £24.00
  • Pricing Non Member:
      £30.00 + £6.00 VAT
    = £36.00
  • Booking Deadline:
  • Terms & Conditions:
    Click here
Non-member booking Member Booking